Creative intelligence that runs itself

Your campaigns
shouldn't die of
old age.

Refuel is an autonomous AI agent that monitors your ad accounts, detects creative decay the moment it starts, and generates fresh variants before your CPA climbs.

5 days Average Meta ad lifespan before fatigue
40% ROAS drop when fatigue goes undetected
0 Hours your team needs to manage it
Campaign Overview
Live
ROAS
3.2x
CPA
$18.40
Spend
$4,812
Creative performance — last 14 days
W1
W2
W3
W4
W5
W6
W7
W8
Creative decay detected. Variant #47 deployed automatically.
How it works

The loop that never sleeps

01

Monitors

Connects to your Meta, Google, and TikTok ad accounts. Tracks CTR, frequency, CPM, and ROAS at the creative level — not the ad set level.

02

Detects

Spots the early signals of creative fatigue — rising CPM, declining CTR, climbing frequency. Flags campaigns before they burn your budget.

03

Generates

Creates new ad variants on-brand — headlines, copy, images — trained on your top-performing creative patterns. No templates, no guessing.

04

Deploys

Pushes fresh creative directly to your ad accounts via API. Pauses fatigued variants. Activates new ones. Reports outcomes.

Every creative, scored.
Every decay, caught.

Refuel builds a performance intelligence layer across all your campaigns — so you stop guessing which creative to run and start knowing.

Creative-level ROAS tracking across Meta, Google, TikTok
Fatigue prediction before performance drops — not after
Autonomous variant generation on your winning patterns
Performance summaries to your inbox every morning
Top performers This week
1
Spring Sale — UGC variant C
Meta · 6 variations · $2,400 spend
4.1x
2
Retargeting — Warm audience
Google · 3 variations · $980 spend
3.7x
3
New users — iOS
Meta · 4 variations · $3,100 spend
2.9x
!
Brand awareness — Q2
TikTok · 2 variations · $1,800 spend
1.2x
"
We built Refuel because we got tired of watching great campaigns die silently.

Every performance marketer knows the feeling. A campaign launches, CTR climbs, ROAS looks beautiful — and then two weeks later something shifts. CPMs creep up. Conversions slow. The creative that worked is tired, but you're still running it because nobody noticed in time.

The industry's answer is more tools: more dashboards to check, more reports to pull, more designers to brief. We think that's wrong.

Refuel is the employee who never sleeps. It watches your campaigns, catches the decay, and acts. You get the results without the grind.

Built for the performance marketers who are tired of babysitting campaigns.

Launching soon

Keep every campaign
running at peak.

Refuel is the autonomous creative intelligence layer for performance marketing teams. Stop reacting to fatigue. Start preventing it.

No credit card. No onboarding call. Just results.